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Case Studies for Banks Case Studies for Businesses |
Case Studies for BanksQuick Links Regional $31B+ asset bank A growing $650MM+ asset bank Bank: Regional $31B+ asset bank Challenge: Increase business loans, deposits, and fees Solution: Trade Credit Express as C&I lending platform Building upon its successes in consumer banking and commercial real estate lending, this large regional bank identified business banking as a top growth area for its bank. The result was a focus on revenue generation through commercial loans, deposits, fees, and other services. To enhance their product offerings for small-to-medium businesses (companies with < $20M in revenue), this bank adopted Trade Credit Express from FTRANS as a tier-1 product offering for the SMB market. For their SMB customers, Trade Credit Express provided a cost effective, differentiated bank offering with tangible benefits such as accelerated payments (cash flow), reduced risk, and reduced credit administration overhead. For the bank, Trade Credit Express provided the opportunity to increase their business loan portfolio with high margin, low risk loans; increase deposits; generate new fee income; acquire and retain customers. Trade Credit Express is now in the process of rolling out through their bank network of over 1200 branch locations. Bank: A growing $650MM+ asset bank Challenge: New market growth Solution: Trade Credit Express for customer acquisition With an impressive track record of growth, this community based bank has grown assets from the mid double digits to over $650MM in a decade. Driving this growth has been its entry into new, more populous markets outside of its headquarter region. Recognizing an opportunity to leverage a new business based product in its markets, this bank adopted Trade Credit Express as a SMB offering to increase opportunities with existing commercial customers as well as acquire new customers. The decision has paid off as the bank is seeing increased commercial loan products, deposits, and fee income. In addition, as the sole provider of Trade Credit Express in its market, this bank has differentiated itself from its competition and enhanced existing relationships. The bank’s customers using Trade Credit Express represent a diverse set of industries including, engineering, logistics, manufacturing, and others. |
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